Sora Al Rowas (MD, MSc) and Meda Al Rowas (PhD, MA), with over 20 years of combined experience in healthcare, risk assessment, and business consulting, founded Al Sorat Consulting Services LLC in 2021 in the Sultanate of Oman. They founded the company with the understanding that empowering high-quality, data-driven decision-making in healthcare, using clear and sound methodology, is critical to improving outcomes for patients, practitioners, institutions, and policymakers alike.

Here at Al Sorat Consulting Services LLC, we offer bespoke healthcare consulting services, data-driven assessments to support change management and optimization for healthcare institutions. We also offer market research services and broader data-driven regional and sector level analysis to support policymakers and strategic planners. Reach out to us for business consultations and digital transformation services if you are looking to unlock your value-creation process and decision-making with high-quality information in real-time.

Al Sorat Consulting Services LLC is one of the first local startups in the Gulf Cooperation Council (GCC) region to offer this range of support. Our global outlook and expertise together with our diverse international and multi-specialist network of experts and corporate affiliates offering complimentary services, is strongly positioned to support our clients’ diverse requirements.

We are dedicated to collaborating with our clients and helping realize their ambition of  more closely aligning their performance with global standards, whilst delivering more  competitive, efficient, and high-quality end services.

We believe that people are at the heart  of all systems and technologies.Assuring that they are healthy, motivated, and self-actualized across the value chain is essential to realizing shared socio-economic goals and and improving organizational performance and outcomes. This drives our focus on delivering in-depth, targeted consulting services emphasizing effective and relevant digital transformation and change management, blending the right mix of technology and people

Our mission is to become the advisory partner of choice for clients seeking excellence of service, improved planning capacity, and resilience when navigating uncertainty. We pride ourselves on our willingness and ability to go that extra mile to recognize and clarify the full range of our client’s requirements and then bring the necessary resources together to meet them. We take a systematic approach when addressing specific needs, recognizing that these are fully integrated and multi-layered, and strive to build strong partnering relationships that prioritize achieving successful outcomes for our clients.

We aim to support the collective effort to standardize excellence in healthcare provision and public health awareness in the region and the digital transformation of local enterprise to help them better meet the challenges of scaling up their business and operating in an increasingly competitive business environment.